Dark & Lovely
Discover hair care & hair color products for black, natural hair by Dark and Lovely. Choose from shampoos, conditioners, hairstyling, treatments, hair colors and much more. Be sure that you sign up with us so that you hear about product sales and deals.
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Dark and Lovely was introduced 45 years ago as the first hair color product formulated specifically for African American women. Now, decades later, Dark and Lovely has grown to include a complete collection of deep conditioning treatments, shampoos, fade-resistant hair colors, relaxers, stylers and a full line of products specifically designed for naturally curly hair. Most recently Dark and Lovely Au Naturale, which takes the guesswork out of styling and caring for natural hair, was introduced to consumers with curly, wavy, kinky and coiled hair textures.
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